Don’t Miss the Ocelot (hint, it’s a small cat), But Don’t Miss the Joy Either
As you’re getting to know donors, don’t focus so much on your predetermined goal that you miss the joy of the relationship along the way.
Don’t Propose on the First Date
In fundraising, just like dating, moving too fast rarely ends with a ring.
The Velvet Dart
Take a moment that could have created distance and turn it into something that builds trust instead.
When “Good” Donor Emails Miss the Mark
At the end of the day, strong donor communication isn’t about saying more. It’s about saying the right things, in the right way, to the right person.
A Story in Four Words: Call Your Lapsed Donors
If someone is assigned to you and they’ve lapsed, they’re not “less important.” They’re just… waiting.
When Wealth Screening Gets It Wrong: Why Capacity Alone is a Risky Way to Assign Donors
Long-term generosity is built on understanding the donor, not assumptions about them based on a rating system